The research recently conducted in Canada shows that children make a highly valuable social segment for advertisers. It appeared that kids influence eating choices, clothing purchases, and family entertainment options of their adults for more than 95 percent. As most families have a bigger purchasing power and fewer kids now, the advertising to children boomed in the last 20 years. There are a few solid reasons why children are better targets for advertising than their parents. In the first place, kids are more likely to influence the purchase. Many things parents never need they buy because children want it.
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Despite the controversy regarding the benefits of nontraditional medicine, complementary and alternative practices grow in popularity among patients. An accepted part of healthcare in many countries, homeopathy is famous for the absence of damaging chemical compounds that bring side effects in traditional medicine. Instead, homeopathic pills and solutions are considered “empty” as they contain practically no active substance (usually of a plant origin). For this reason, the UK Department of Health decided to stop paying for homeopathy prescriptions. The efficacy of these remedies is unproven and the effect looks more like a placebo. Taking into account the principle
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The gap between the grades achieved in the classroom and the exam result is often confusing to college admission boards and students themselves. In Canada, about a quarter of all students who got passing grades in math from their teachers failed to pass the exam in 2016. Over the last few year, the gap has grown not to the best interest of teachers and students. The situation looks similar at the US and European schools as well. Educators cannot agree upon why students do not confirm their grades at the exam. To an impartial observer, it looks like
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Management of charitable foundations is a new concept, and most current leaders came to this field from other areas of management. The efficacy of charities can be reached only when they get maximum profits and make a substantial social impact. Smart charities are all well-managed organizations that do not depend on donations or governmental handouts only. Running a philanthropic foundation, one sets a strong investment policy that complies with taxes and other governmental regulations. The Canadian BoardSource organization that is a global leader in the management of the social sector offers CEOs a range of practices essential for effective
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Arts organization is not a sales company or an advertising firm. It is a very different and specific form of business that requires producing unique and completely stunning masterpieces instead of selling everyday goods and objects. Arts businesses circulate within the current market system. They are influenced by the demand and supply, though this is not a consumers demand. Arts provide inspiration and pleasure but only to those who understand it. We cannot precisely count the risks of a new studio because they may be huge. That is why many middle-sized and small arts organizations struggle across the US.
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